About the Competition

The CESO International Entrepreneurship Case Competition 2025 (IECC 2025) is a premier global case competition hosted in Shenzhen, China, aimed at fostering entrepreneurial thinking and collaborative problem-solving among undergraduate students from around the world. Organized by CESO, this competition provides a platform for students to tackle real-world business challenges while building valuable networks with industry leaders and like-minded peers.

From analyzing real-life entrepreneurship case studies to presenting innovative and ethical business solutions, IECC 2025 promises an exciting and enriching experience for participants. The event also offers a unique opportunity to expand professional connections, gain insights from prominent entrepreneurs, and enhance teamwork, analytical, and communication skills.

Competition Overview

The competition unfolds in several stages, designed to test participants' creativity, problem-solving abilities, and strategic thinking:

• Case Announcement: Each team will receive a real-life entrepreneurship case study involving a GBA (Greater Bay Area) or Hong Kong start-up seeking to expand in the GBA.
• PowerPoint Submission: Teams will prepare a detailed presentation of their proposed solutions, limited to 10 slides, and submit it alongside a promotional video.
• Final Competition: Six shortlisted teams will present their solutions live to a panel of industry judges during the final round, which includes a 10-minute presentation followed by a 5-minute Q&A session. Presentations can be conducted in Mandarin, Cantonese, or English.

Competition Partners

WiseSpot: Established in 2001 and headquartered in Hong Kong, WiseSpot is a forward-thinking information and communication technology (ICT) provider, committed to delivering next-generation technologies that seamlessly connect people and businesses worldwide. For over two decades, WiseSpot has earned the trust of all fixed and mobile telecommunication providers in Hong Kong. As communication evolves from peer-to-peer (P2P) interactions to encompass two-factor authentication (2FA), remote collaboration, and unified communication systems, WiseSpot continues to lead with cutting-edge ICT solutions tailored to a wide array of enterprises. Backed by a visionary team of telco technology experts and over 20 years of operational excellence, WiseSpot empowers service providers and enterprises at every stage of their growth—both in Hong Kong and on the global stage.